Mastercard | Kredittsmart

Driving consumer
engagement

A successful new website for promoting credit awareness.

Increasing traffic, boosting click-throughs and reducing costs for Mastercard

We’ve been working with Mastercard Managed Services teams in the US, Europe and MEA as a trusted partner for several years. Our work is mainly in creatively executing their issuer marketing plans, and designing campaigns to help issuers grow their card volumes, drive everyday card usage (at home and abroad), and communicate the benefits of smart and safe credit card use.

Kredittsmart, our campaign for Mastercard Norway, outperformed all benchmark KPIs, delivering a 78% increase in web traffic, an increased CTR of 264%, and a 43% reduction in CPC from £0.93 to £0.53.

Deliverables:

Campaign strategy

Media planning

Creative ideation

Design and local copywriting

Web design and build

Content curation and creation

Video animation and live production

Social media ads

Targeted paid media buying

Campaign optimisation and reporting

Partner toolkit

Interactive quiz design and build

Downloadable guide

Campaign strategy

Media planning

Creative ideation

Design and local copywriting

Web design and build

Content curation and creation

Video animation and live production

Social media ads

Targeted paid media buying

Campaign optimisation and reporting

Partner toolkit

Interactive quiz design and build

Downloadable guide

Campaign strategy

Media planning

Creative ideation

Design and local copywriting

Web design and build

Content curation and creation

Video animation and live production

Social media ads

Targeted paid media buying

Campaign optimisation and reporting

Partner toolkit

Interactive quiz design and build

Downloadable guide

Campaign strategy

Media planning

Creative ideation

Design and local copywriting

Web design and build

Content curation and creation

Video animation and live production

Social media ads

Targeted paid media buying

Campaign optimisation and reporting

Partner toolkit

Interactive quiz design and build

Downloadable guide

Campaign strategy

Media planning

Creative ideation

Design and local copywriting

Web design and build

Content curation and creation

Video animation and live production

Social media ads

Targeted paid media buying

Campaign optimisation and reporting

Partner toolkit

Interactive quiz design and build

Downloadable guide

Deliverables:

Campaign strategy

Media planning

Creative ideation

Design and local copywriting

Web design and build

Content curation and creation

Video animation and live production

Social media ads

Targeted paid media buying

Campaign optimisation and reporting

Partner toolkit

Interactive quiz design and build

Downloadable guide

Campaign strategy

Media planning

Creative ideation

Design and local copywriting

Web design and build

Content curation and creation

Video animation and live production

Social media ads

Targeted paid media buying

Campaign optimisation and reporting

Partner toolkit

Interactive quiz design and build

Downloadable guide

Campaign strategy

Media planning

Creative ideation

Design and local copywriting

Web design and build

Content curation and creation

Video animation and live production

Social media ads

Targeted paid media buying

Campaign optimisation and reporting

Partner toolkit

Interactive quiz design and build

Downloadable guide

Campaign strategy

Media planning

Creative ideation

Design and local copywriting

Web design and build

Content curation and creation

Video animation and live production

Social media ads

Targeted paid media buying

Campaign optimisation and reporting

Partner toolkit

Interactive quiz design and build

Downloadable guide

Campaign strategy

Media planning

Creative ideation

Design and local copywriting

Web design and build

Content curation and creation

Video animation and live production

Social media ads

Targeted paid media buying

Campaign optimisation and reporting

Partner toolkit

Interactive quiz design and build

Downloadable guide

Checkmarx Codebashing | Creation Agency
Checkmarx Codebashing | Creation Agency
Mastercard Kredittsmart | Creative Agency

Creation Agency brings extensive knowledge and experience of Mastercard and digital marketing, fresh creative thinking, and are professional and passionate to work with.

Heather Stone, Mastercard Managed Services UK&I
Checkmarx Codebashing | Creation Agency
Checkmarx Codebashing | Creation Agency
Checkmarx Codebashing | Creation Agency
Checkmarx Codebashing | Creation Agency

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